Overview

With a programme developed after extensive research with the industry, and advice from the Advisory Board, the Ecommerce Summit will provide you with the answers you need to continue growing your business in this lucrative, but increasingly competitive and crowded market.

Britain is predicted to have spent £50 Billion online in 2009, a figure expected to increase by over 10% in 2010.

The UK is one of the most vibrant marketplaces for etail in the world, and online is clearly continuing to see growth, even in a challenging environment. But how well set up are you to really exploit this?

Increased competition combined with a more price-conscious shopper means more pressure on conversion. To capture that increasingly elusive sale, you must ensure the customer experience comes first.

The Ecommerce Summit from Drapers and Retail Week will help you do exactly that.

Key topic areas to be explored include:

• What makes up the dream online experience?

• How do you generate excitement online?

• Dynamic merchandising

• How can you leverage social networking to generate tangible returns?

• How to make the impersonal personal