Kevin Ertell

Vice President, Retail Strategy

ForeSee Results

Kevin leads ForeSee Results' continued growth in the retail industry through his expertise and experience. He works with the product, delivery, client services, and marketing teams to maximize ForeSee Results’ value to our retail clients.

Kevin has over ten years of critical e-commerce experience and was formerly the Vice President and Managing Director of Tower Records. More recently, he was the Senior Vice-President of E-Business with Borders where he re-launched Borders.com as an e-commerce site.

Kevin is a recognised and respected figure in the online retail industry. He has been a featured speaker at many e-retail conferences like Shop.org, eTail, and Internet Retailer, in addition to being featured and quoted in the Wall Street Journal, the New York Times, USA Today, Publishers Weekly, the Detroit Free Press, and more. He is also a member of Shop.org's Policy Advisory Committee, Cross-Channel Retailing Consortium, and the eTail Content Advisory Board.

He received his degree in Business Administration from Golden Gate University with advanced training in general management, project management, and quality assurance.

Kevin's blog: www.retailshakennotstirred.com

Kevin Ertell

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